Privacy Policy

Welcome to East Coast Wings. We are committed to protecting your personal information and your right to privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website eastcoastwings-food.click (the "Website"), place orders, or otherwise interact with our food service business. Please read this policy carefully. If you disagree with its terms, please discontinue use of our Website immediately.

By accessing or using our Website, you acknowledge that you have read, understood, and agree to be bound by this Privacy Policy. We reserve the right to make changes to this policy at any time. We will alert you about changes by updating the "Last Updated" date at the top of this document.

1. About Us

East Coast Wings is a food service business operating in the United States. We are dedicated to providing high-quality food products and an excellent customer experience through our online platform and physical operations.

For any privacy-related questions or concerns, you may contact us at any time using the contact information provided above or in the "Contact Us" section at the end of this Privacy Policy.

2. Scope and Applicability

This Privacy Policy applies to all personal information we collect through our Website, mobile-optimized pages, online ordering system, email correspondence, customer service interactions, and any other digital or physical touchpoint associated with East Coast Wings. It applies to all users of our services, including customers who place food orders, visitors who browse our Website, and individuals who subscribe to our newsletters or promotional communications.

This policy does not apply to third-party websites, platforms, or services that may be linked from our Website. We encourage you to review the privacy policies of those third parties independently, as we have no control over their data practices.

3. Information We Collect

We collect several types of information from and about users of our Website and services. The categories of information we collect include the following:

3.1 Personal Information You Provide Directly

When you interact with East Coast Wings — whether placing an order, creating an account, contacting customer support, or subscribing to our mailing list — you may voluntarily provide us with personal information, including but not limited to:

• Identity Information: Full name, username, or similar identifiers.
• Contact Information: Billing address, delivery address, email address, and telephone number.
• Payment Information: Credit or debit card numbers, billing details, and transaction history. Note that full payment card details are processed by our secure third-party payment processors and are not stored on our servers.
• Account Credentials: Username and password if you create an account with us.
• Order Information: Details of food items ordered, special dietary instructions, delivery preferences, and order history.
• Communications: Content of messages, emails, or feedback you send to us, including customer service requests and survey responses.
• Marketing Preferences: Your preferences for receiving marketing communications from us.

3.2 Information Collected Automatically

When you visit or interact with our Website, we automatically collect certain information about your device and browsing behavior using cookies, web beacons, log files, and similar tracking technologies. This automatically collected information may include:

• Device Information: IP address, browser type and version, operating system, device type (desktop, mobile, tablet), and screen resolution.
• Usage Data: Pages visited, time spent on pages, links clicked, referring URLs, search terms used on our Website, and the date and time of your visit.
• Location Data: General geographic location inferred from your IP address. If you permit it, we may collect more precise location data to facilitate delivery services.
• Cookie Data: Information stored in cookies and similar tracking technologies on your device. Please see Section 9 of this Privacy Policy for more details on our cookie practices.
• Session Information: Session identifiers and interaction logs that help us understand how users navigate our Website.

3.3 Information from Third Parties

We may receive information about you from third-party sources, which we may combine with information we collect directly. These third-party sources include:

• Payment Processors: Transaction confirmations, payment status updates, and fraud prevention signals from payment service providers.
• Delivery Partners: Delivery status and logistics information from third-party delivery platforms or courier services.
• Analytics Providers: Aggregated data about Website traffic and user behavior from analytics platforms such as Google Analytics.
• Social Media Platforms: If you interact with our social media accounts or use social login features, we may receive profile information as permitted by your privacy settings on those platforms.
• Marketing Partners: Data to help us reach you with relevant advertising and to measure the effectiveness of our campaigns.

4. How We Use Your Information

East Coast Wings uses the information we collect for a variety of purposes directly related to providing you with our food services and improving your overall experience. Specifically, we use your information for the following purposes:

4.1 Providing and Managing Our Services

• To process and fulfill your food orders, including preparation and delivery coordination.
• To manage your account, including registration, login authentication, and account maintenance.
• To process payments securely and send you order confirmations and receipts.
• To facilitate delivery by sharing your address with our delivery partners.
• To respond to your inquiries, complaints, or customer service requests.
• To notify you of changes to your order status, delivery updates, or important service announcements.

4.2 Analytics and Service Improvement

• To analyze Website usage patterns and user behavior to improve the functionality and content of our Website.
• To understand which menu items, promotions, and features are most popular among our customers.
• To conduct internal research, testing, and quality assurance to improve our food offerings and online ordering system.
• To generate aggregate, anonymized statistics about our user base and Website performance.

4.3 Marketing and Promotional Communications

• To send you promotional emails, special offers, discounts, and newsletters about East Coast Wings, subject to your marketing preferences and applicable law.
• To personalize the content and offers you see on our Website based on your order history and browsing behavior.
• To deliver targeted advertising through third-party platforms, where permitted by law and your consent choices.
• To measure the effectiveness of our marketing campaigns and promotional activities.

4.4 Legal Compliance and Safety

• To comply with applicable federal and state laws, regulations, and legal obligations.
• To detect, investigate, and prevent fraudulent transactions, unauthorized access, and other illegal activities.
• To enforce our Terms of Service and other applicable agreements.
• To protect the rights, property, and safety of East Coast Wings, our customers, and the public.
• To respond to lawful requests from government authorities and law enforcement agencies.

5. Legal Basis for Processing (California and U.S. Law)

East Coast Wings operates in the United States and is subject to applicable federal and state privacy laws, including the California Consumer Privacy Act (CCPA) as amended by the California Privacy Rights Act (CPRA), and the Federal Trade Commission (FTC) Act regarding unfair or deceptive practices. For residents of California, we process personal information on the following legal bases:

• Performance of a Contract: Processing necessary to fulfill your order, manage your account, or provide the services you have requested.
• Legitimate Business Interests: Processing for analytics, fraud prevention, Website improvement, and internal administrative purposes that do not override your privacy rights.
• Compliance with Legal Obligations: Processing required by applicable law, court order, or regulatory requirement.
• Consent: Processing for marketing communications, certain cookies, and other optional data uses, where you have given us your explicit consent. You may withdraw consent at any time.

For users in other U.S. states with state-level privacy legislation (including but not limited to Virginia, Colorado, Connecticut, and Texas), we honor applicable rights and obligations under those laws. We treat all users' personal information with equal respect and transparency regardless of their state of residence.

6. Sharing Your Information with Third Parties

We do not sell your personal information to third parties for their own marketing purposes. However, we do share your information with certain trusted third parties in the following circumstances:

6.1 Service Providers and Business Partners

We engage trusted third-party companies and individuals to perform services on our behalf or to assist us in operating our business. These service providers are contractually obligated to use your information only for the purpose of providing services to us and to maintain appropriate data security measures. Service providers include:

• Payment processing companies (e.g., Stripe, PayPal, or similar processors).
• Delivery logistics and courier services.
• Cloud hosting and data storage providers.
• Email marketing and communication platforms.
• Analytics and Website performance tools (e.g., Google Analytics).
• Customer relationship management (CRM) software providers.
• Fraud detection and cybersecurity service providers.

6.2 Legal Requirements and Law Enforcement

We may disclose your personal information if required to do so by law or in response to valid requests from public authorities, including courts, law enforcement agencies, and regulatory bodies. We may also disclose information where we believe disclosure is necessary to:

• Comply with a legal obligation or court order.
• Protect and defend the rights or property of East Coast Wings.
• Prevent or investigate possible wrongdoing in connection with our services.
• Protect the personal safety of users of our services or the public.

6.3 Business Transfers

In the event of a merger, acquisition, reorganization, bankruptcy, or sale of all or a portion of our business assets, your personal information may be transferred to the acquiring entity or successor business. We will notify you via email or a prominent notice on our Website of any such change in ownership or control of your personal information, and we will ensure that your rights under this Privacy Policy continue to be honored.

6.4 With Your Consent

We may share your personal information with other third parties where you have given us your explicit consent to do so. You may withdraw such consent at any time by contacting us at [email protected].

7. Data Security

East Coast Wings takes the security of your personal information seriously. We implement a variety of technical, administrative, and organizational security measures designed to protect your information from unauthorized access, disclosure, alteration, destruction, and accidental loss. Our security measures include:

• Encryption: We use industry-standard Secure Sockets Layer (SSL) / Transport Layer Security (TLS) encryption for all data transmitted between your browser and our Website.
• Access Controls: We restrict access to personal information to authorized employees and contractors who need it to perform their job functions, and we require them to maintain strict confidentiality.
• Payment Security: We rely on PCI DSS-compliant payment processors to handle all payment card information. We do not store full card numbers on our servers.
• Firewalls and Monitoring: We use firewalls, intrusion detection systems, and ongoing security monitoring to protect our IT infrastructure.
• Regular Security Assessments: We conduct periodic security audits and vulnerability assessments to identify and remediate potential risks.
• Data Minimization: We collect only the personal information necessary for the purposes described in this Privacy Policy and retain it only for as long as needed.

8. Your Privacy Rights

Depending on your state of residence and applicable law, you may have certain rights regarding your personal information. East Coast Wings is committed to honoring these rights. The following rights may be available to you:

8.1 Right to Know and Access

You have the right to request that we disclose to you the categories and specific pieces of personal information we have collected about you, the categories of sources from which your information was collected, the business or commercial purpose for collecting your information, and the categories of third parties with whom we share your information.

8.2 Right to Correction

You have the right to request that we correct inaccurate personal information that we hold about you. We will use commercially reasonable efforts to honor your correction request, subject to verification of your identity.

8.3 Right to Deletion

You have the right to request that we delete your personal information that we have collected. Please note that certain exceptions apply, and we may retain information where necessary to comply with a legal obligation, complete a transaction, detect fraud, or for other permitted purposes under applicable law.

8.4 Right to Opt-Out of Sale or Sharing

Under the CCPA/CPRA, California residents have the right to opt out of the sale or sharing of their personal information for cross-context behavioral advertising. East Coast Wings does not sell personal information in the traditional sense. However, we may share certain information with advertising partners for targeted advertising. You may opt out of this sharing by contacting us or using available opt-out mechanisms described on our Website.

8.5 Right to Non-Discrimination

We will not discriminate against you for exercising any of your privacy rights under applicable law. We will not deny you goods or services, charge you different prices, provide a different level of service, or suggest that you will receive different treatment for exercising your privacy rights.

8.6 Right to Portability

Where applicable, you have the right to receive a copy of your personal information in a structured, commonly used, and machine-readable format, and to request that we transmit this information to another entity where technically feasible.

8.7 How to Submit a Privacy Rights Request

To exercise any of the rights described above, please contact us using the following methods:

• Email: [email protected]
• Website: eastcoastwings-food.click

We will acknowledge your request within 10 business days and respond substantively within 45 calendar days of receiving a verifiable consumer request. If we require additional time, we will notify you of the extension and the reason for the delay. We may need to verify your identity before processing your request to protect your information from unauthorized disclosure or deletion.

You may designate an authorized agent to submit a request on your behalf. We may require written proof of the agent's authorization and verification of your identity.

9. Cookie Policy Summary

Our Website uses cookies and similar tracking technologies (such as web beacons, pixels, and local storage) to enhance your experience, analyze Website traffic, and deliver personalized content and advertising. A cookie is a small data file placed on your device when you visit a website.

9.1 Types of Cookies We Use

9.2 Managing Your Cookie Preferences

You can control and manage cookies through your browser settings. Most browsers allow you to refuse cookies, delete existing cookies, or alert you when cookies are being set. Please note that disabling certain cookies may affect the functionality of our Website and your ability to place orders. For detailed information about our cookie practices and how to manage your preferences, please refer to our full Cookie Policy.

10. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes for which it was collected, including satisfying any legal, accounting, or reporting requirements. The specific retention periods we apply are as follows:

When your personal information is no longer needed, we will securely delete, destroy, or anonymize it in accordance with our data retention and disposal procedures.

11. Children's Privacy

East Coast Wings does not direct its Website or food ordering services to children under the age of 18, and we do not knowingly collect personal information from minors. Our online ordering platform involves financial transactions and contractual commitments, which require the legal capacity of an adult.

If we become aware that we have inadvertently collected personal information from a child under 18 without appropriate parental consent, we will take immediate steps to delete that information from our records. If you are a parent or guardian and believe your child has provided us with personal information, please contact us immediately at [email protected] so that we can take appropriate action.

This policy is consistent with the requirements of the Children's Online Privacy Protection Act (COPPA), which prohibits the collection of personal information from children under 13 without verifiable parental consent. Our age restriction of 18 years exceeds the minimum COPPA threshold to align with our contractual requirements.

12. International Data Transfers

East Coast Wings is a United States-based business, and your personal information is primarily collected, stored, and processed within the United States. However, some of our third-party service providers may operate in or transfer data to countries outside of the United States.

If your personal information is transferred outside the United States, we take appropriate steps to ensure that your information receives adequate protection consistent with this Privacy Policy and applicable law. This may include:

• Entering into data processing agreements with third-party providers that incorporate standard contractual clauses or equivalent data protection safeguards.
• Ensuring that any international transfer complies with applicable U.S. law and the privacy laws of the receiving country.
• Working only with service providers that maintain internationally recognized security standards and data protection frameworks.

By using our Website and services, you acknowledge and consent to the processing of your personal information in the United States and, where applicable, in other jurisdictions as described in this section.

13. Do Not Track Signals

Some web browsers incorporate a "Do Not Track" (DNT) feature that sends a signal to websites you visit indicating that you do not want your online activities tracked. At this time, our Website does not respond to DNT signals in a uniform way, as there is currently no universally accepted standard for how websites should respond to such signals.

However, we respect your privacy choices and encourage you to use our available opt-out mechanisms and cookie preference settings to manage your tracking preferences on our Website. You may also opt out of Google Analytics by visiting https://tools.google.com/dlpage/gaoptout.

14. California Privacy Rights — Additional Disclosures

If you are a California resident, the California Consumer Privacy Act (CCPA) as amended by the California Privacy Rights Act (CPRA) provides you with additional rights and protections. In the preceding 12 months, East Coast Wings may have collected the following categories of personal information from California consumers:

• Identifiers (name, email address, IP address, online identifiers).
• Customer records information (billing address, delivery address, payment information).
• Commercial information (order history, purchase records, food preferences).
• Internet or other electronic network activity information (browsing history, search history, Website interaction data).
• Geolocation data (general location derived from IP address).
• Inferences drawn from the above categories to create a profile about you reflecting your preferences and behavior.

We collect this information for the business purposes described in Section 4 of this Privacy Policy. We do not sell California consumers' personal information, and we do not knowingly sell or share the personal information of consumers under 16 years of age without affirmative authorization.

California residents also have the right to request information about the categories of personal information we disclosed to third parties for direct marketing purposes in the preceding calendar year, under California's "Shine the Light" law (California Civil Code § 1798.83). To make such a request, please contact us at [email protected].

15. Filing a Complaint with a Data Protection Authority

If you believe that East Coast Wings has not adequately addressed your privacy concerns or has violated your rights under applicable privacy law, you have the right to file a complaint with the appropriate regulatory authority.

In the United States, the primary federal authority for consumer protection and privacy enforcement is the Federal Trade Commission (FTC). You may file a complaint with the FTC at:

• Website: www.ftc.gov
• Consumer Complaint Center: reportfraud.ftc.gov
• Phone: 1-877-FTC-HELP (1-877-382-4357)

California residents may also file complaints with the California Privacy Protection Agency (CPPA):

• Website: cppa.ca.gov

Residents of other states may contact their respective state attorney general's office or consumer protection agency for privacy-related complaints. We encourage you to first contact us directly so that we may have the opportunity to resolve your concern before you escalate your complaint to a regulatory authority.

16. Links to Third-Party Websites

Our Website may contain links to third-party websites, applications, and services that are not operated or controlled by East Coast Wings. These may include social media platforms, review sites, delivery partner portals, or payment gateways. This Privacy Policy does not apply to such third-party websites or services.

We strongly encourage you to review the privacy policies of any third-party websites you visit. We have no responsibility or liability for the content, privacy practices, or security of third-party websites or services accessed through links on our Website.

17. Changes to This Privacy Policy

East Coast Wings reserves the right to update or modify this Privacy Policy at any time in response to changes in applicable law, our business practices, or our data processing activities. When we make material changes to this policy, we will:

• Update the "Last Updated" date at the top of this Privacy Policy.
• Post a notice on our Website indicating that the Privacy Policy has been updated.
• Where required by law or where changes are significant, send an email notification to registered account holders.

Your continued use of our Website and services after the effective date of any revised Privacy Policy constitutes your acceptance of the updated terms. We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your information.

18. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please do not hesitate to reach out to us. We are committed to addressing your privacy inquiries promptly and transparently.

We aim to respond to all privacy-related inquiries within 10 business days. If your matter is urgent or relates to a data breach or security incident, please clearly indicate this in the subject line of your email so that we can prioritize your request.